Insurance - Enhanced Customer Experience

Enhanced Customer Experience

Meeting the needs of the consumer hinges on focusing the user experience on the customer. It is particularly key to understand how customers want to interact with your organization, when they want to engage, and how they prefer to do it. Does your enterprise offer a guided, customer-focused omnichannel journey with personalized products based on captured data, or does it feature multiple channels with different customer experiences of differing qualities? In order to succeed and excel in an increasingly crowded industry, your customer experience must break through the noise and chaos to identify key competitive differentiators.

How We Help

Prolifics works with insurance enterprises to support enhanced customer interaction, including…

Enhanced Customer Experience Case Study

Financial Services Provider

Prolifics helps unlock the data in a financial services provider’s legacy systems, giving customers increased access to, and control over, their insurance policies.

Email or call us +1 (800) 458-3313

 

 

Prolifics' Capabilities

Incentivizing Data Capture >> 

Today’s customers are willing to share information when that data is used to offer benefits in return...

Today’s customers are willing to share information when that data is used to offer benefits in return (in the form of discounts or reduced premiums). Smart devices make capturing this data increasingly possible, and more and more customers are looking for companies that leverage these Internet of Things capabilities to benefit the customer.

Prolifics can help your enterprise build a next-generation user experience that captures and retains customers with cutting-edge engagement tools, helping you identify what data is good or bad. Our experts can introduce Cognitive capabilities, information management, and data analytics and modeling to your organization.

Customer-Centric Views >> 

Understanding the customer by utilizing their likes and dislikes, how they get their information...

Understanding the customer by utilizing their likes and dislikes, how they get their information, and how they buy products in real-time helps you create unique customer-focused products and services. Powered by granular insight into the nature of the customer, enterprises can present comparisons between offerings and suggest customized products tailored to particular behaviors, usage levels, and price points.

Prolifics can help you build an experience-focused, customer-centric view by creating a data-focused architecture that aggregates relevant customer information (whether structured or unstructured), manages and cleanses that data for use, and analyzes it for business-bolstering insights.

Personalized Offerings >> 

Product and service personalization is the name of the game in the evolving...

Product and service personalization is the name of the game in the evolving insurance industry. With the vast quantities of data that are available to insurers come expectations and opportunities to leverage that information to build offerings that are tightly targeted to specific demographics—or even on a customer-by-customer level.

Prolifics can help your organization create the tools and adopt the technologies you need to build hyper-focused insurance offerings. Manage data, analyze information, build thoroughly integrated systems, leverage APIs, and integrate Cognitive-powered interaction capabilities to reinvent your product and service offerings for a more discerning customer base.

Omnichannel Engagement >> 

Modern customers expect access to critical account information via their smartphones...

Modern customers expect access to critical account information via their smartphones and other mobile devices. Enabling mobile engagement empowers customer acquisition, retains customer loyalty, encourages data capture that powers new business possibilities, and expands revenue potential with more profitable and accurate coverage options.

Prolifics works alongside enterprises to help build omnichannel self-service products that meet the needs of today’s insurance customers. Our experts assist you in integrating mobile sources like smartphones, tablets, and personal fitness trackers, as well as Internet of Things devices, web portals, APIs, and beyond. Doing so creates a superior user experience that maximizes the amount of high-value data that your organization can ingest, leverage, and capitalize upon by applying cutting-edge Cognitive, robotic process automation, and machine learning technologies.

A Digital Insurance Experience >> 

Modern insurance purchasers demand a streamlined, easy-to-use process...

Modern insurance purchasers demand a streamlined, easy-to-use process for their buying journey. Whether it is exploring different products, making a claim, managing investments, or filing complaints, customers demand a high standard of digital-first customer service—a level that successful enterprises must meet.

Prolifics helps businesses construct guided, customer-focused self-selection channels when it comes to shopping for products and services. Our experts help design the digital infrastructure to craft cutting-edge experiences for your customers. These are achieved by utilizing automated assistance, data management, and information accessibility technologies to update your customer experience for a new generation.

A Guided Journey >>

The insurance product purchase process can be a difficult and confusing environment ...

The insurance product purchase process can be a difficult and confusing environment to navigate. Successful enterprises simplify the insurance-buying process from end to end. Guiding the prospective customer through each step of the journey increases engagement and retention.

Prolifics helps put the latest technologies in place to help your organization build a superior user experience that is clear, informative, and accessible. Cognitive capabilities and automation drive machine-powered advice that can learn from and enhance the customer experience.

Technology Makes it Possible

Prolifics' expertise across multiple specialties enables us to create unique, comprehensive solutions for your innovative enhanced customer experience. Technologies we typically leverage for these types of initiatives include: