Prolifics and IBM Present:

Extend the Reach of Your Salesforce Data
Integrate with Internal Applications, External Systems, and Dashboards

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Salesforce.com (Salesforce) is one of the most commonly used cloud-based Software as a Service platforms for CRM. Many companies recognize the need to integrate it with internal applications and external systems in order to grow business. Salesforce automation and integration initiatives can help you optimize your sales team's productivity by improving forecast accuracy, pipeline visibility and bottom-line results. By integrating systems you can:

  • Offer a centralized repository for a unified and single view of the customer
  • Identify sales leads across the organization
  • Simplify lead management

However, information is not just stored in your customer databases, file systems, content management systems or applications. Information resides in many different repositories including custom applications, e-mails, digital images and reports. Leveraging all your relevant information no matter where it originated, how it is formatted, or where it resides, can help your organization innovate.  

Topic: Extend the Reach of Your Salesforce Data
Integrate with Internal Applications, External Systems, and Dashboards
Speakers: Rajiv Ramachandran, Practice Director BPM & Connectivity, Prolifics
Ian Stahl, Director of Product Management, IBM
Duration: 60 Minutes

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